Jen and I have been avid watchers of Heroes for the past several weeks. It's a fun show, and has a coherent and (apparently) well thought out multi-episode story arc. We started out watching it online on a coworker's recommendation, and for the past two weeks we've actually caught in on broadcast TV, which is the first time I've done that in a while (I think most recently was the West Wing, and that's been a while).
Which is all quite irrelevant; what I really wanted to talk about was the fact that I saw a trailer for a new movie adaptation of Bridge To Terabithia today. I don't know if you've read this book (of course I don't: I have no idea who exactly you are), but it was a children's book about a pair of middle-schoolers who construct an elaborate fantasy universe. There's some tragedy, some learning, some make-believe, and the like. I remember liking it a lot (and thinking it was really sad, too). What I don't remember, though, is anything that would merit the choral score and Lord-of-the-Ringsesque atmosphere that the trailer bestowed upon the movie. I mean, there was no explicit combat in the trailer or anything of the sort, but it had your traditional fantasy epic soundtrack, with a rousing string section and chorus of stirring vocalists, while sweeping camera shots of fantastical beasts looming above the camera added this very martial sense to everything.
Which, as I recall, is very out of place for the story. I guess it's all a byproduct of the popularity of the Lord of the Rings, just like the (to all appearances) godawful Ghost Rider is an unfortunate side-effect of X-Men and Spiderman. I guess I don't see the point of so willfully misrepresenting a movie like this. Are they just hoping to snare a couple of unaware teenage guys who'll go see the movie without doing the research first, or what? I suppose I would naively assume that the point of a trailer would be to make a movie as attractive as possible to its most likely audience, rather than to target a (presumably) completely uninterested demographic. But I guess that's why I'm not a marketer, huh?